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4 min readApr 18, 2018

Freebandz CEO & Rapper, Casino Shares What It Takes To Make it in Hip Hop

Casino by Cam Kirk.

By now it’s safe to say that Casino has become our new favorite rapper. The CEO of Freebandz and Future’s brother has been playing the business background for a while but all of this changed this year as the lyrically talented rapper decided to hijack 2018 with potent deliveries and a venomous aggressive flow.

Nobody’s safe as Casino promises to bury any doubt of his ability and resurrect that street edge that defines Kirkwood’s finest. The rapper and executive with the enormous television personality recently dropped his single “Deal” featuring 21 Savage. If you were impressed with Deal, wait til you hear the rapper’s full body of work on Disrespectful. We had the chance to listen to some of the tracks and we can honestly pre-warn you that this is an album with back to back hits. Casino talked about the business of music and as the CEO of one of the most successful labels in music we had to ask him what it takes for an artist to be successful. Casino shared his perspective as a music executive.

Casino and his brother Future: Spctrm Labs, Auccam : Lloyd B Media

How is this project different from your other work?

“I really took my time with this one,” says Casino. “The energy and vibe is different because we were able…