“Never Give Up on Yourself.”

Top Entertainment and Sports Consultant, Al Weber Shares his Journey from Star Student Athlete to Business Executive.

Abesi Manyando
6 min readAug 26, 2022
Al Weber of AW Music and Sports Ent

The sports/entertainment industry is painted as a life of glitz and glamour. But there are often brushes of pain that are erased from elements of the greatest success stories. Sometimes our brightest moments can be overshadowed by hues of darkness and moments of despair. Popular entertainment executive and sports consultant, Al Weber believes our darkest moments can be the canvas needed for us to re-create our lives into an unimaginable bright future. As a former star student athlete and basketball player, Al adopted a championship mentality that he applies to his business and wellness. He is the CEO of AW Music and Sports Ent.

From sports deals to events, Al has succeeded beyond his own expectations. But his greatest pride is that he is a survivor, a mentor and philanthropist. While his life seems glossy and alluring, the Marrero, Louisiana native is rooted in the humility of his childhood and faith. Life forced him to be humble but ambitious, nevertheless.